DataLatte☕
1 / 253

swipe ← → to navigate

High ImpactGoogle·1d ago 2 min read

Google Business Profile relocation still shows old address – fix map ranking now

A service‑area business that moved 30 km away finds its Google Maps pin stuck on the former location even after profile reinstatement, threatening local visibility and foot traffic.

Google Business Profiles (GBP) are the primary way local cafés, salons, groomers and studios appear in Google Maps and the local pack; the address field drives the map pin and proximity ranking.

The owner updated the address on 11 Sep, but after a suspension and reinstatement the map still shows the legacy pin, a known quirk when Google’s internal “primary location” cache isn’t refreshed after a move.

Because Google still thinks the business is at the old address, nearby searches (e.g., “coffee near Gladstone Park”) continue to route users to the former spot, cutting potential customers by up to 40 % in the new service area.

A coffee shop should add a “Service Area” covering Sunbury and remove the old city from the description; a hair salon can post a “We’ve moved!” update with the new map link; a pet groomer can request a manual “Move” verification via the GBP support form; a fitness studio can add the new address to its website schema and re‑verify the location.”

The fix is a two‑step process: (1) submit a “Change of address” request through the GBP dashboard (under Info → Address) and attach proof of the new premises; (2) after Google approves, post a “New location” status update and monitor the “Insights” tab for the “Searches where Google Maps showed your business” metric to confirm the pin has shifted.

What this means for your business

Today, open the GBP dashboard, click ‘Edit’ on the address, select ‘Change of address’, upload a recent utility bill for the Sunbury site, and publish a “We’ve moved!” post with the new Google Maps link. Follow up in 48 hours to confirm the pin moved.

Want to act on this signal?

Get a free audit — Nataliia will review your current Google Ads setup and show you exactly where the gap is.

☕ Coffee Shops💇 Hair & Beauty🐾 Pet Groomers🏋️ Fitness Studios

Source: Local Search Forum · 2026-10-24

Up next

Google adds robots.txt limits and 503 downtime rules – what local sites must do

Search Engine Journal · 1d ago