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Study finds 83% of ChatGPT shopping carousel products rank in Google top‑40
Semrush reports that 83% of ChatGPT shopping carousel products also appear in Google’s top‑40 Shopping results, a data point relevant to local retailers.
The source reports that 83% of ChatGPT shopping carousel products also appear in Google’s top‑40 Shopping results.
This overlap indicates that visibility in ChatGPT’s product carousel is closely tied to Google Shopping rankings, which could influence how local businesses showcase products online.
Businesses should test how their product listings appear in both ChatGPT and Google Shopping and monitor any correlation.
Check your product listings in both ChatGPT’s shopping carousel and Google Shopping this week to see if they appear in the top results.
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Source: Semrush Blog · 2026-11-04
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